+2,167 new subscribers in 48 hours (one tactic you should try)
The key was the content strategy.
I won't lie: it requires a lot of work. But it can be replicated in any niche. So we thought we'd share the tactic with the IH community.🎉
The technique is called "R.L.L." (Really Long List). It was invented by Brian Dean from Backlinko.
He describes the RLL technique in detail in his latest course.
I'll give you a quick overview in 6 steps:
- 🕵 USER RESEARCH: Guess < Ask
You just have to find the equivalent for your niche. But please: don't just try to guess. Ask directly.
- ✨ Quality - TOPIC: Offer a clear benefit for a niche.
There are BILLIONS of "5 Ways To " list-posts out on the web. But very few "100+ Tactics For " high-quality articles. Especially ones with clear benefits for a specific niche.
- 🧠 Value
Focus on providing examples, tips, and checklists that people can use.
- 🏡 Structure - Easy to scan = easy to share.
- Use categories.
- Reduce cognitive load.
- Use progressive disclosure.
- Aim for a clear visual hierarchy.
- 📝 Create
Writing one HUGE LIST is extremely hard. But creating one list ITEM is easy. Fresh Start Effect
- 📬 Convert
Content upgrades tap into the concept of curiosity gaps 🔗 . That alone attracted thousands of emails.
- Treat your free content like a paid product.
- Build in small iterations.
- Get started now